Academic Search International

Academic Search International

Academic Search International was the first executive search firm in Australasia to operate exclusively within the academic sector. Today they are an industry leader delivering on their brand promise, ‘Academia is Our World,’ to an international client base.

Inspiration Point has worked with Academic Search International (ASI) since 2005. After 10 years it was time to give the brand a refresh that reflected its global success and the high level of satisfaction among clients.

Inspiration Point updated the brand position and identity introducing a new tagline, ‘Academia is Our World’, a more contemporary logo and fresh brand imagery.

The refresh was rolled out across marketing collateral including business development material and a responsive website.

The innovative new website features client feedback and testimonials along with the latest successful search appointments. Social media integration, a news blog and a CMS that supports email marketing have contributed to a marked increase in visitors to the site and lead generation.

Developing business proposals for a global market is now more streamlined thanks to a pared down, simpler style that provides a comprehensive and consistent communication package.

We have worked with Inspiration Point for the last 14 years and have found them to be one of the few firms, who really understand our business and our sector through listening to us and taking the time to understand our environment. They are easy to work with, and focused on delivering outcomes that will provide real value to the business. We recently upgraded our website, which had a major successful impact on our business. I would highly recommend Inspiration Point.

Sonia Pechner, Executive Director